Essentials for Business Success

Sponsors

Business Centre 
Solent Business Park

Supported by:

Networking Partners

and Speakers from:

HSBC

 THE SOUTH COAST
 SMALL BUSINESS
Business to Business Event 

 
 Specifically designed for 
 Sole Traders and Small Businesses

 FREE Seminars focussed on
      information for small businesses

FREE Business Clinics
One-to-One advice from the Experts
 
 Exhibitors

 Networking with Local businesses
 Raise your company profile
 Win new business opportunities
 Find new business suppliers

When?

What Time

Any time between 9:00 a.m. and 3:00 p.m.  Drop in when it suits you or stay all day!

Where?

Regus Business Centre
Fusion 2 - Parkway
Solent Business Park
WHITELEY
PO15 7AB

Directions

Who should be there?

Sole Traders

Small Business Owners

Medium-sized Business Owner/Managers

Business Start Ups

Who will be there?

A range of exhibitors covering business disciplines from Accountancy to Web Design

Speakers sharing their expertise free of charge

What does it cost?

Nothing - it's free to attend!

What would it have cost if I had to pay?

Each Seminar attendee will have access to free business advice worth at least £1,000

You can Exhibit, have literature in the Goody Bag or simply attend, the choice is yours.

 
 EVENT PROGRAMME

  9:00 a.m.  -  Welcome from our hosts

  9:30 a.m. -   Business Development Seminar
                        How to develop your business
                        Positive Internet Presence/SEO
                        Making The Sale
                                       

 10:30 a.m. -  Business Core Seminar
                        Your Accountant as a team member
                        Impact of the Credit Crunch 
                                     on Banking Support
                         Is your business legally compliant?
                                         

 10:45 a.m. -     Business Development Business Clinic

 11:00 a.m. -  Networking Session 1

 11:45 a.m. -     Business Core Business Clinic

 12:00 noon  Warren Cass 
                            Online strategy for networking
                            for business

 12:45 p.m. -  Networking Session 2

   1:00 p.m. -   Business Support Seminar
                         Being an employer without the worry
                         Is your I.T. holding you back?
                         Outsourcing Business Admin. 
                                             

   2:00 p.m. -   Business Growth Seminar
                         Optimising Finance Opportunities
                         The importance of brand and image
                         Why PR is important for your business
                                            

   2:15 p.m. -      Business Support Business Clinic

   2:30 p.m. -   Networking Session 3

   3:15 p.m. -      Business Growth Business Clinic

  4:00 p.m.  -  Event Close

  SPEAKERS

Alan Ponting - HJS Solutions Ltd

Aven Dawson  -  Vizzit Group Ltd

Bob Le Grice - HSBC Bank

 David Napier  -  Napier Business Consultants

Dorothy Agnew - Moore Blatch Solicitors

Dean Dawson - The Opus Consultancy

Giles Cleverley - Syn-Star Ltd

John Pemberton - The Disc Directory Ltd

Kevin Briscoe - Briscoe PR Ltd

Laura Davis - HR Solutions 4 U Ltd

Linda Nicol - PA Central

Matthew Simmons - Snap Marketing Ltd

Don't forget to get your
FREE corporate image
with Meonshore Studios!

 To book space as an exhibitor please
 contact Laura Swetman  
 on 02392 343772 or print and complete the
 booking form here

 Exhibitor space costs start
 from just £50.

 Exhibitor Terms and Conditions

 To Sponsor this event:  Please contact Laura Swetman on 02392 343772

 Event sponsorship deal includes:

• A stand at the event
• Inclusion of your company literature in the goody bag
• Your company logo included on all online marketing for the event
• Your company featured as an event sponsor in the Visitor Guide
• A dedicated webpage on our website to advertise your product if you wish to have this.

 Event Sponsorship cost:  Just £150.00

 BUSINESS DEVELOPMENT

The importance of a positive internet presence/SEO - and how to achieve it
Aven Dawson -  Vizzit Group Ltd
Do you have a website that no-one can find or, just as ineffective, one that doesn’t let prospective customers know clearly what you do?  Even worse, do you not have an internet presence at all?  Aven Dawson shares his expertise with you to help you understand how to get the most out of your website through positive design and build and talks you through a basic understanding of Search Engine Optimisation - what it is, how it works and what you need to do to achieve it.

How to develop your business 
Dean Dawson - The Opus Consultancy Ltd
What is business development and how do you achieve it?  All businesses should be seeking increase in turnover and profit but without the right help and guidance they fail to make the right choices to achieve success.  Dean Dawson brings his expertise to bear in assisting small and medium sized business owners develop their business in an ever changing market place.

Making the Sale
John Pemberton - The Disc Directory Ltd
Do you put lots of effort into marketing your business really well and then struggle to close the sale?   John Pemberton brings a wealth of commercial experience to bear in talking about sales techniques for diverse markets, for example he sold Welsh cheese to Chile and a package of over £1M of multimedia training to the RAF. He will discuss among other things, putting the customer in the right frame of mind to buy and how to sell using tools such as websites, testimonials, leaflet drops and advertising. 

 BUSINESS CORE

How your Accountant can help you manage and grow your business
Alan Ponting - HJS Solutions Ltd
Do you think of your Accountant as a key member of your business team?  Many small business owners see their Accountant as only being there to just deal with the financial nuts and bolts - such as certified accounts at year end, Tax Returns and payroll.  In taking that approach they miss out on the opportunity to take advantage of the expertise available to them to combat negativity and lost direction as well as the chance to re-focus and grow their business.  Alan Ponting of HJS Solutions brings his expertise to the fore in discussing the support small businesses can obtain from their Accountants through a variety of measures, as well as ensuring that you legally minimise the amount of income tax you pay!

The impact of the credit crunch on banking support for small businesses
Bob Le Grice - HSBC
In the current economic climate the support provided by any bank for its business customers is crucial - but it isn’t a one-way street!  Our guest speaker from HSBC will give an insight into how the banking structure, in terms of their ability to lend to small and medium sized businesses, the requirements placed on those businesses when approaching their bank for support and the impact of government directives play their part in business plans.

Is your business legally compliant?
Dorothy Agnew - Moore Blatch Solicitors
It’s often the small print (or the lack of it) that can get you into hot water!  Our speaker from Moore Blatch Solicitors takes us through the essential legal documents for any small or medium-sized business, from contracts and terms and conditions through  to  the basic commercial legal requirements for small and medium-sized businesses.

 BUSINESS SUPPORT

Outsourcing your HR Function, being an employer without the worry
Laura Davis - HR Solutions 4U Ltd
How often have you heard someone say that their biggest concern is managing people?  For companies employing anything up to 250 staff, managing the Human Resources functionality is often complex, challenging and, without the right expertise, a potential legislative minefield that can prove costly if it is done incorrectly - or worse, not done at all.  The rôle of HR Manager in small companies is rarely undertaken by a specialist, providing the opportunity for failing to maximise on the cost effective management of HR related issues, reduction of sickness absence and wastage of key personnel.  Laura Davis brings her expertise to the table to discuss the benefits of outsourcing the HR functionality for small businesses, together with some tips and advice for the small business manager on managing people effectively from an HR perspective.

Is your IT holding you back?
Giles Cleverley - Syn-Star (UK) Ltd
Does your computer drive you mad?  Giles Cleverley brings his expertise to the table in helping you understand what you need to do to make your computer your friend instead of your enemy!  Covering the basics of housekeeping, firewalls, anti-virus software and that all important data backup, he will also discuss desktop versus laptop, custom versus off-the-shelf build, MAC or standard PC, minimising repair costs and much more.

Business Admin - getting your life balance back!
Linda Nicol - PA Central
Are you working ‘in’ your business instead of ‘on’ your business?  Every small business has some level of administrative work to be done, often by sole traders whose  expertise lies in an entirely different direction and who also cannot financially justify having an employee to undertake that functionality.  As a consequence the admin is either something done to timescale but considered to be a true burden, or it is left to the last task of the day and may not always get done.  Linda discusses how outsourcing the routine administrative functions has a large and wide ranging number of benefits from professionally presented documents to getting your life back!

 BUSINESS GROWTH

Optimising financing opportunities, managing and developing your business effectively
David Napier - Napier Business Consultants Ltd
Managing the working capital for any business requires thought and planning - especially in the current economic climate.  David Napier explores the options for structuring cash flow requirements by increasing profits, cutting costs and injecting cash now, if that is appropriate, so that your business not only survives the crunch but ensures your business is financially fit to take advantage of the upturn.  David will also explore the options to manage and develop your business effectively.

The importance of brand and image to market your Business
Matthew Simmons - Snap Marketing Ltd
Do you appreciate that in reality, (and don’t let any salesmen tell you otherwise!) people make a choice to buy your products.  The truth is that no-one has ever sold a product against a buyer’s will.   Why – its called trust.  Successful salesmen build this with the buyers, with their products and their company – we call it Branding.  Hear directly from the Matthew Simmons of Snap Marketing about how to develop and build your brand to develop buyers trust in your company and to sell more products and at higher profits.

Why PR is important for your business
Kevin Briscoe - Briscoe PR Ltd
Are you getting your message across to your existing customers and your potential customers? Public Relations is the cost-effective way of getting exposure for your   products and services in an authoritative and consistent style that builds awareness and familiarity with what you do and how you do it.  It’s not just about putting out a press release – find out about the wider PR techniques that are focussed on driving business and making a difference to the bottom line.  Find out what you can do to build your own PR profile.