Welcome to our August Newsletter, we hope you find information here that is useful to you. If you have a contribution to make please do contact us and let us know.
DO YOU TWITTER?
Isn't it interesting how words can take on a new meaning with the onset of technology or new things becoming available on the internet. Until very recently someone who 'twittered' was considered to be in a state of agitation (and often not making much sense either). Now, with the onset of Twitter on the internet, business men and women are being urged to use this as yet another on-line method of communication.
Our thanks go to Mark Shaw for sharing his hints and tips about getting started on Twitter which you can download from here. You can also visit Mark's website to catch up with all his Twitter information and more.
ON THE SUBJECT OF TWITTER
This 90 second video on YouTube gives food for thought as well as a smile!
CAN INVOICE FINANCE BE OF BENEFIT TO YOUR BUSINESS?
This month David Napier of napier Business Consultants talks about Invoice finance for business.
Invoice Finance (IF) in its simplest form is a borrowing limit against your debtors. Given the current plight of the Financial Markets, IF has become more prevalent and is seen to be a replacement/alternative to a bank overdraft. Moreover, the “unpopular” overdraft facility appears to be going out of fashion, being called-in, cancelled or consolidated to loan as Banks repair their balance sheets under Government pressure.
An IF will typically lend an upfront percentage ..... Read more .......
MAKING YOUR MARKETING MATERIAL COME ALIVE
Phil Allcock, who is a freelance copywriter, shares his expertise this month on the subject of marketing material content.
Marketing material should encourage new or existing customers to buy your company’s products or solutions. But so much marketing collateral is dull, drab or incomprehensible that it often deters customers rather than attracting them.
The design of your material and the images used are obviously important. However, there is another vital aspect that’s often overlooked – the writing. Strong, powerful and clear writing can really bring an item to life. Read more ..........
FUNDING
Finance South East now manages a number of funds dedicated to bridging the funding gap for innovative growth companies in the South East region.
If your company can demonstrate the potential for significant growth, Finance South East may have the funds to help you grow, whether you are a pre-start, start-up, early growth or established company. Further information here
SMALL FIRMS AT RISK OF ENDING UP IN INDUSTRIAL TRIBUNALS OVER REDUNDANCIES
Small business struggling through the current recession may find that they need to make staff redundant. Failure to understand how to work through the redundancy process correctly and without seeking the proper professional advice may result in companies leaving themselves exposed to recourse to Industrial Tribunal by staff selected for redundancy. Further information is available from Croner who are business compliance experts who also supply a number of pertinent articles and submissions from experts on the subject. Further advice is available in a free downloadable pdf from ACAS
CAPTIVE, BUT NOT CAPTIVATED!
Some are convinced that marketing their business and products is expensive, but why? Let's think harder about how to use all that space out there which is simply screaming to be used. Stop thinking 'off the wall' and let's think what we can put on that wall to promote ourselves and the activities of the local community. Read more......